AdSense, TikTok, Twitch, Patreon — reconciled
Accountants for creators & the social economy
You built the audience. We'll handle the tax.
For YouTubers, influencers, streamers, podcasters and social sellers: fixed fees from £19 + VAT with Self Assessment and FreeAgent included — and an accountant who knows what a brand deal, a gifted collab and a W-8BEN actually are.
Cash & gifted, taxed right
Thresholds watched, filings handled
We'll tell you when it pays
Why owners switch to us
Three things you get on day one
FreeAgent, included
Award-winning accounting software in every package — worth up to £330 a year. Invoicing, expenses, bank feeds and tax forecasts, with no separate subscription to pay.
About FreeAgent
Free business banking with Mettle
We've partnered with Mettle, by NatWest — a free business account built for the self-employed and small companies, with FSCS protection on eligible funds.
About Mettle
Funding when you need it
Our Swoop-powered funding portal matches you with loans, grants and finance from across the market — one search, real options, no obligation.
Explore funding
Free tool · No email needed
What will you actually owe? Find out in 60 seconds.
The Creator Tax Estimator stacks every income stream — ad revenue, brand deals, subs, product sales, even gifted collabs — and tells you your tax bill, how much to set aside from every payout, and how close you are to the VAT threshold. Built for creators; nothing else like it in the UK.
Who we work with
Every corner of the social economy
YouTubers
AdSense, sponsorships, memberships and merch — plus the W-8BEN that stops the US taking 30% of your American views.
YouTuber accounting
Influencers
Instagram and TikTok creators: brand deals, gifted products, affiliate income and the tax rules nobody explains at the start.
Influencer accounting
Streamers
Twitch, YouTube Live and Kick: subs, bits, donations and sponsorships — all income, all reconciled, none of it a January surprise.
Streamer accounting
Podcasters
Sponsorship reads, listener support, live shows and network deals — the money side of the mic, handled.
Podcaster accounting
OnlyFans creators
Discreet, judgement-free accounting: Self Assessment, expenses and the VAT quirks of platform income.
OnlyFans accounting
Social sellers & course creators
TikTok Shop, merch, digital products, courses and memberships — where content meets e-commerce.
Seller accountingWhat's included
One flat fee, the whole job
- Self Assessment prepared and filed — every platform and every brand deal accounted for
- FreeAgent set up with bank feeds and receipt capture — worth up to £330 a year, included
- Gifted products & barter deals valued and reported correctly, so a freebie never becomes a penalty
- US withholding sorted — W-8BEN guidance so YouTube and Twitch stop over-taxing you
- VAT watched — we track you against the £90,000 threshold and handle registration when it's time
- Sole trader → limited company — modelled with your numbers, switched at the right moment, not before
- A named accountant on WhatsApp and email, all year, no meter running
Funding · Powered by Swoop
Funding for creator businesses — the whole market, one search.
Every client gets access to our Buzz funding portal, powered by Swoop — one of the UK's leading business-funding platforms. One profile, matched against 1,000+ providers: start-up loans, working capital, asset finance, grants and equity.
- Start-up loans and government-backed schemes
- Grants you may never have heard of
- Working capital, invoice and asset finance
- No obligation — see your matches before you decide
Financial guidance
Pensions, protection, mortgages & estate planning — explained.
Working for yourself means no one hands you a pension or a safety net. Our plain-English guides explain the financial basics creators and online business owners actually need to understand — and where to get regulated advice if and when you want it.
- Pensions & investments
- Protection & income cover
- Mortgages for the self-employed
- Wills & estate planning
Free guides
Start with these
The creator tax guide
From first £1,000 to full-time: registering, what's taxable, payments on account and the deadlines that matter.
Read guideGifts, PR & brand deals
When a freebie is taxable, how to value gifted products, and how to invoice brand work properly.
Read guideCreator expenses
Cameras, editing software, home studio, travel — what you can genuinely claim, and the clothing trap.
Read guideQuestions creators ask
Straight answers
Do I need to pay tax on my social media income?
Yes — once your total income from content, brand deals and platforms passes £1,000 in a tax year (the trading allowance), you normally need to register with HMRC and report it. That includes AdSense, TikTok, Twitch, Patreon, OnlyFans, affiliate links and sponsorships — and HMRC now receives income data directly from digital platforms.
Are gifted products and PR packages taxable?
Sometimes. A genuine unsolicited freebie usually isn't taxable income — but products or trips received in return for posts, as part of an agreement, generally are, at their market value. It's one of the most misunderstood areas in creator tax, and our free guide covers it properly.
How much does a creator accountant cost?
Fixed monthly packages at £19, £39 or £89 + VAT depending on where you are in the journey — side hustle, full-time creator, or limited company. FreeAgent (worth up to £330 a year) is included in every package, and your exact price is agreed in writing first.
I earn from several platforms. Is that a problem?
It's completely normal — most of our clients mix AdSense, sponsorships, affiliates, memberships and merch. We reconcile every stream, keep the bookkeeping automatic through FreeAgent, and make sure nothing is double-counted or missed.
Should I set up a limited company for my channel?
Not automatically — recent tax changes mean sole trader vs limited is much closer than it used to be. It starts to pay at higher, stable profits or when brands insist on invoicing a company. We model both with your real numbers before you decide.
What about the 30% tax YouTube takes from US views?
That's US withholding tax — and with a correctly filed W-8BEN claiming the UK–US treaty, most UK creators can reduce it to 0% on AdSense royalties. If you haven't filed one, you're probably giving money away. We'll help you sort it.
Free business tools
Free tools to grow a more profitable business
Straight-talking tools from the coaching team at Buzz — a profit calculator, a business health-check and performance scorecards. Answer a few questions, get a personalised report in minutes, plus a free 30-minute coaching debrief.
